MoovieCloud Privacy policy

This Privacy Policy explains how Format4media Ltd., (“we” or “Format4media”) use protect, and disclose the information we collect when you use the Format4media services (the “Services”) through our website (“Site”), applications on Devices (“Apps”), through APIs, and through third parties.  A “Device” is any computer used to access the Services, including without limitation a desktop, laptop, smartphone, tablet, or other consumer electronic device. We reserve the right to modify this Privacy Policy effective immediately following posting of the modified version on the Site.  By using our Services, you consent to the collection and use of information in the manner described below. This Privacy Policy is incorporated into and is part of our Terms of Use located at and together these documents are the overall agreement between you and us. This Privacy Policy may change from time to time so please check back periodically.

The information we collect and store Format4media may collect and store the following information when running our Services.

Information You Provide

Depending on how you use the Services, you may be required to provide certain personally identifiable information (“Personal Information”), which may include, but is not limited to, your:

  • Name
  • Email address
  • Mailing address
  • Your image and likeness if you include it in any media content that you upload or include in videos that you create with our Services (these type of files are referred to as your “User Content”)

You may choose not to provide your Personal Information; however, if you do not provide your Personal Information you may not be able to use all the functions offered by the Services.

Our Services offer publicly accessible community services such as blogs, forums, and public video pages. You should be aware that any information you provide in these areas might be read, collected, and used by others who access them. Your posts may remain even after you cancel your account. For questions about your Personal Information on our Services, please contact

Refer a Friend

When you invite others to join MoovieCloud or share your User Content via email, you will need to provide us with email addresses for each person that you wish to send your User Content or an invite to.

Usage Data

In addition, when you use our Services, the following types of information may all be logged automatically (“Usage Information”):

  • Your Device’s Internet Protocol (“IP”) address,
  • Type of mobile device you use,
  • Operating system of your mobile device,
  • Browser type,
  • Non-precise geographic location (e.g. zip code and city)
  • Technical information about your device, system and App software, and peripherals
  • date and time stamps associated with transactions,
  • system configuration information, and
  • metadata concerning your User Content, and other interactions with our Services.

Cookies and Web beacons

Format4media also uses “cookies” to collect information and improve our Services. A cookie is a small data file that we transfer to your Device. We may use “persistent cookies” to save your registration ID and login password for future logins to our Services. We may use “session ID cookies” to enable certain features of our Services, to better understand how you interact with our Services and to monitor aggregate usage and web traffic routing on our Services. You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you do not accept cookies, however, you may not be able to use all aspects of our Services.

We also use Web beacons, also called web bugs to collect information and improve our Services. A Web beacon is typically a transparent graphic image (usually 1 pixel x 1 pixel) that is placed on a site or in an email.

We do not use cookies or Web beacons to collect Personal Information nor do we collect precise geographic location.  However, some Devices automatically log location information in photos and videos recorded by that Device. If you upload any User Content from a Device that does so, you agree that we may use this information to optimize your experience. If you do not wish to share User Content embedded with your geo-location information with us, please do not upload them. If you don’t want to store location data in your User Content, please consult the documentation for your Device to turn off that feature.


Format4media also collects some information (ourselves or using third party services) using logging and cookies, such as IP address, which can sometimes be correlated with Personal Information. We use this information for the above purposes and to monitor and analyse use of our Services, for the Service’s technical administration, to increase our Service’s functionality and user-friendliness, and to verify users have the authorization needed for our Services to process their requests. As of the date this policy went into effect, we use Google Analytics. The Privacy Policy of Google Analytics are available online, and information on how to opt out of that service.


We use your information:

  • to provide and improve our Services,
  • to administer your use of our Services,
  • to better understand your needs and interests,
  • to personalize and improve your experience, and
  • to provide or offer software updates and product announcements.
  • to enhance current and develop new products and services

If you submit Personal Information to us, we will only use it for the purpose you requested or for which it is collected or for any purpose you subsequently authorize. You grant Format4media an irrevocable, perpetual, royalty-free right and license to use the anonymous information we collect in any way.

Format4media does not access your contact information or address book within your mobile device.  Nor does Format4media have any access to any of the personal information or credit card information that you have provided to Apple or Google to register for their services.


Further, you agree that Format4media may transfer the anonymous information we collect in the event of any corporate restructuring or any sale, assignment or transfer of substantially all of its rights in the Apps.

We may disclose information about you if we become subject to a subpoena or court order, or if we are otherwise legally required to disclose information.  We may also use and disclose information about you to establish or exercise our legal rights, to enforce the Terms of Use, to assert and defend against legal claims, or if we believe such disclosure is necessary to investigate, prevent, or take other action regarding actual or suspected illegal or fraudulent activities or potential threats to the physical safety or well-being of any person.   If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction, but we will notify you (for example, via email and/or a prominent notice on our website) of any change in control or use of your Personal Information or User Content, or if either become subject to a different Privacy Policy. We will also notify you of choices you may have regarding the information.

Format4media will display your Personal Information in your profile page and elsewhere on our Services according to the preferences you set in your account. Any information you choose to provide should reflect how much you want others to know about you. Please consider carefully what information you disclose in your profile page and your desired level of anonymity. You can review and revise your profile information at any time. We do not sell your personal information to third parties. We may also share or disclose your information with your consent, for example if you use a third party application to access your account. Through certain features of our Services, you may also have the ability to make some of your information public. Public information may be broadly and quickly disseminated.

Service Providers, Business Partners and Others.

Format4media may use certain trusted third party companies and individuals to help us provide, analyze, and improve our Services (including but not limited to data storage, maintenance services, database management, web analytics, email communication, payment processing, and improvement of the Service’s features). These third parties may have access to your information only for purposes of performing these tasks on our behalf and under obligations similar to those in this Privacy Policy. As of the date this policy went into effect, we use:

  • Amazon’s S3 storage service to store some of your information (for example, your User Content)
  • Google Analytics to collect and report usage data

Third-Party Applications

Format4media may share your Information with a third party application with your consent, for example when you choose to access our Services through such an application. We are not responsible for what those parties do with your information, so you should make sure you trust the application and that it has a privacy policy acceptable to you.

Non-private or Non-Personal Information.

Format4media may disclose your non-private, aggregated, or otherwise non-personal information, such as usage statistics of our Services. However, in such cases, your usage data is aggregated with the usage data of others and does not identify you individually.


Our Services may contain links to other Web sites whose privacy practices may differ from those of Format4media . If you submit personal Information to any of those sites, your Information is governed by their privacy statements. We encourage you to carefully read the privacy statement of any Web site you visit.


Format4media takes reasonable steps to help protect Information against loss, misuse, unauthorized access or disclosure.  Format4media expressly disclaims any representation or warranty, whether express or implied, with respect to offering any definitive promise of security in connection with the anonymous information we collect.


If you have any questions about this Privacy Policy, please contact us at